Today we’re talking to Ryan Wallman Head of Copy at Wellmark, a Melbourne creative agency that specialises in niche industries and in particular healthcare and pharmaceutical communications. Ryan has an alter ego Dr Draper on Twitter and is a well known name in copywriting circles.

Tune in to learn:

  • What a Head of Copy job entails
  • How Ryan started out as a copywriter
  • Advice for copywriters considering specialisation
  • Whether you need qualifications to become a medical copywriter?
  • Tips for breaking into agency land
  • Ryan’s biggest challenges in his copywriter career
  • Ryan’s creative process
  • Tips for newbie copywriters

Listen to the podcast below

 

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Thanks to Andrea Rowe from Your Coastal Connection for her fab review, read out on the show.

 

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 Meme from the interview with medical copywriter, Ryan Wellman3

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