Even the most experienced copywriters can suffer from confidence wobbles. Those moments you begin to question your writing abilities or your business skills… or both! In this podcast, we chat through some confidence blurts copywriters have kindly shared with us and add our own experiences and tips on overcoming them!
Tune to hear us chat about confidence blurts like:
- Comparing yourself (and your writing) to others
- Answering the phone
- Communicating off the page (verbally)
- Meeting clients to discuss projects
- Preparing quotes and getting clients through the sales process
- Getting negative feedback
- Questioning your writing skills
- Keeping the pipeline consistently full
- Waiting for clients to get back to you
- Lack of experience
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Thanks to Jenny De Lacy, Lisa Cropman, Jodi Gibson, Rashida Tayabali, Anne Maybus, Nicole Leedham, Matt Fenwick, Katherine Elizabeth, Rose Spagnolo for sharing their wobbles in Kate’s Clever Copywriting School.
Thanks, girls. It’s always good to hear shared experiences about this sort of thing. I liked the tip about going back to the brief should the client not be happy with the result – a nice way of saying ‘that’s what you asked for!’
I also had to laugh at the suggestion not to wear a shirt to an interview. Ahem.
Thanks John! Going back to the brief can remind client what it is they told you but also highlight areas that I (as the copywriter) have possibly misinterpreted or dismissed. I think, most importantly, it provides a place to start a conversation about the copy and that’s sometimes difficult, with our fragile egos on the line 😉
I think, assume and hope Kate meant not to wear a button up shirt. Something up top is recommended…. right Kate?
— Belinda
haha, yes polo necks only from now on!
Honest, gutsy advice. For a while now I’ve been meaning to make a habit of writing myself notes from the *other side* of wobbles, about how things actually worked out okay. This podcast could be the prod I needed.Thanks!
Thanks so much for your contribution Matthew 🙂
Great stuff Matthew! I like that idea too- of writing yourself notes from the ‘other side’. I might use that one myself! — Belinda
I had a wobble last week with a brief for the first time – a costly, time consuming challenge which had me licking wounds and re-visiting systems. Put the ego aside and now pushing through to to deliver revised goods – this podcast was a reassuring companion on my morning walk before I get stuck back into it. Thanks HotCopy gals.
Ah so glad we could help Andrea. I’m not sure the wobbles ever go away, if fact if they did I’d be worried. They keep us human!